Even if you are the world’s leading expert on your product, getting it to market has required you to traverse a minefield of packaging possibilities. So you decide, agreeing on a container size, shape, and material only to be swamped with labelling choices.
Whatever label type you choose, it must provide the information customers (or the FDA) want while also being visually appealing to your target demographic.
You must also examine the label’s material, the areas it will cover, and its application. Conversely, a good label supplier can help you sort through the confusing assortment of label categories, materials, sizes, and application methods.
Choosing a category of label naturally leads to choosing a label applicator machine. Choosing the right label machine for the job can save money and enhance production. Talk to a reliable label machine supplier like Alpha Coding (Australia) to learn more about your possibilities . But first, let’s examine the labels.
Pressure-sensitive and glued labels
We’ll start with the most common labels, pressure-sensitive and glue-applied. The face material, adhesive, and release liner are subtypes.
Label faces might be paper or plastic. The plastic face materials range from polypropylene to polyester, vinyl, mrPVC, or polyethylene. Each has significant cost, strength, and adaptability advantages.
Label adhesives include water-based, hot-melt, rubber, and acrylic. Its performance in refrigerators and freezers, moisture resistance, UV light resistance, longevity, and whether it is permanent or removable. For example, unlike traditional adhesives that harden and become stronger after application, removable adhesives remain flexible.
The adhesive-backed label face is affixed to the release liner. Paper liners are silicone coated to hold the label until it is ready to be applied to a container. Plastic release liners are more durable than paper and have built-in release properties for machine application at high speeds.
Choosing a Label Applicator
The phrase “label type” changes significance when applied to the labels you choose. Your label machine provider will need to know things like:
• Container size
• Container form
• Labeling location
• Labeling speed
It’s easier to choose a label applicator once you know the basics. Here’s a breakdown of labelling machines:
• Top & bottom labelers (PL-501-NL horizontal wrap around labelling system)
• Front & back labelers (PL-521 horizontal wrap around labelling system)
- Labelers shrunk sleeve (SL series labelling machine)
Except for the last one, they’re all about pressure-sensitive labels. (Shrink-sleeve labels will follow.) It all depends on the quantity of labels per container, where they go, and how big they are. Consider manufacturing speed, compatibility with other equipment, and cost.
Where can I buy one? Big or Small, We Label Them All, published in April 2018, explains the differences between tabletop, standalone, and professional computers. Once you’ve chosen your labels and know how you want them applied, you can look into the requirements to find the perfect label machine. Choosing the correct labelling equipment for your needs is critical for successful product labelling.
Shrink-sleeve Labels might not be ignored
Full-body shrink sleeves are pre-printed tubes of thermoplastic material that are wrapped around a container and heat-shrunk into place. Globally, shrink-sleeve labels, behind pressure-sensitive and glue-applied labels, account for 18% of the global market, according to a 2018 market survey. Their waterproofing properties and contribution to package strength are greatly wanted in the beverage industry. They are used in non-beverage packaging.