Do you want to make your nail polish boxes attention-grabbing? Here we will let you know the best ways to win their attention and escalate sales.
In this era, competition among different brands is increasing over time, and all brands have to adapt to it for their survival. They have to look for competitive strategies to stay in the competition. You have to pay attention to your product packaging to make it outstanding and marvelous.
When it comes to cosmetic products, you may not take it easy because competition in this field is hard. Your nail polish boxes should be different from others to make your brand memorable. Here we will describe some important ways to make them attention-grabbing and improve their designs to boost nail polish sales.
Noticeable and distinctive shapes of nail polish boxes
Do you know how important the shape of the box is? It is the major attention-grabbing element of a product box. This is why most brands have devised distinctive shapes of boxes for their products. The selection of the shape of the box depends upon the type of product and the choice of the brand. If you want to make a nail box charming, you must go for noticeable and distinctive shapes.
For instance, ordinary shapes such as rectangular, square, or cubic cannot help you stand out from others. You have to make a difference from others by creating innovative and robust shapes. They should not match with any other brand. You may go for pillow boxes, sleeve boxes, briefcase boxes, or others. They will look amazing in stores and catch the eyes of people.
Add custom features to improve functionality.
The enhanced functionality of your product boxes may also win the attention of people. Following are some ways to improve the functionality of your boxes for nail polish.
Inserts and multiple segments
One of the amazing box features that have helped to please the audience is the addition of custom inserts. Do you know how it can help to please people? For this purpose, you may create custom inserts according to the shape and size of the product. Thus, your products will look good when present in their respective inserts.
Moreover, you may add multiple compartments to a nail box to nicely arrange two or more nail polish containments. Thus, they will improve product presentation and win the hearts of people.
Windows of product boxes can play an important role in attracting people. Do you know how these windows can be important? They are important because they let people see what you have placed inside the box and how you have arranged it.
Therefore, you should create custom-shaped windows to improve product visibility, leading to impulsive shopping. Heart-shaped or other customized shapes of windows can leave a good impression on your customers.
Custom-shaped lids and handles
The product box must be eye-catching to attract a lot of new customers and lead to higher sales. For this purpose, you may add custom-shaped lids. They will enhance the visual appeal and prevent the entry of dust into the box. Moreover, you may add custom-shaped handles to make the carriage of boxes easier.
Make a difference with printing.
You can also make a big difference from your competitors via printing.
Ordinary graphics will not help you grab the attention of people entering the stores. However, you may use creative and uncommon graphics to demonstrate your nail polish. They will look different from others and help catch people’s eyes. These graphics are in HD and look clear even from a larger distance.
Illustrations and drawings
You may also enhance the value of a nail polish box by printing illustrations and drawings. There are different drawings, such as line drawings and floral drawings. Keep in mind that illustrations and drawings can enhance the attractiveness of this box and win the attention of people. Thus, it will lead to higher sales by attracting more customers.
Premium quality printing
Quality of printing is the most important thing that needs your focus. You may not leave a good impression without premium quality printing. Therefore, if you want to make your custom nail polish packaging attention-grabbing, you must go for premium quality printing. Modern printing technologies can help to produce excellent results.
Choose luxurious finishing for nail polish boxes.
Following are some ways to enhance the visual appeal of your boxes.
Embossing and foil stamping
You may take advantage of embossing for imprinting text or images on the box. Embossing is an important technique that you can use to raise text or graphics against the background. Thus, if your product packaging comes with an embossed logo, brand name, or product-related graphics, it will grab the attention of people. Foil stamping is also an important technique for imprinting text or images.
Coatings and foiling
If you want to win the competition, you have to go for amazing designs or boxes. Keep in mind that surface finishing plays an important role in grasping the attention of people. Therefore, you may go for different types of coatings, such as matte or gloss.
Similarly, you may go for silver, gold, or copper foiling. These coatings and different types of foiling will help to give a luxurious touch to your nail polish boxes. Thus, they will help to impress buyers.
Stylish fonts and enchanting color schemes
You can see that all kinds of boxes have to contain relevant textual details to describe the product. These details are necessary to make the product purchasable and trustable. You may use this text to increase the visual appeal of your nail boxes. For this purpose, you may go for stylish fonts. There are many font styles, and you may get them from different typing software or on the internet.
Make sure that font styles are readable. Font colors and font size should also be chosen carefully. Besides that, color schemes for boxes should be chosen carefully. Colors should be vivid and charming to win the attention of people. Hence, you must choose stylish fonts and beautiful colors to make your custom nail packaging appealing.
Product packaging has to be elegant and decent to make the first impression of your brand remarkable. We have described different ways that you can use to make your nail polish boxes attention-grabbing. Using these ways, you can get a better response from customers and increase your sales. Hence, implement these ways to entice new customers and boost your sales to make the business successful.